The Phone Call Is Your First Conversion Event
In plumbing, the job doesn’t start when the technician arrives. It starts right when that phone rings. The first call is when you convert someone
In plumbing, the job doesn’t start when the technician arrives. It starts right when that phone rings. The first call is when you convert someone
Brand equity isn’t created by companies that spend the most. It is built by the businesses that show up most consistently. You don’t need a
Word-of-mouth has always been the highest-converting lead source in the trades. A referral from a trusted friend or family member bypasses the entire searching process.
Most plumbing operators think about loyalty in terms of being nice to customers. But it is much more than that. The operators who build a
In a service business, the sale doesn’t end when the job is done. It actually is something that continues every single time a past customer
New customer acquisition gets most of the attention in plumbing marketing. But for operators serious about building a business that will be successful long term,
Here’s What It Means for Independent Operators After more than two decades in business, 1-800-PLUMBING® has launched the first phase of its new website at
When people are looking for a service provider, one of the first places that they look today is online. After all, people can find a
As a plumbing company, it’s likely that you charge one of two ways: by the hour for parts and labor or with a flat-rate pricing
Many plumbing businesses are small operations. Typically, there are a few plumbers and maybe an administrative professional on staff. Some plumbing businesses are a one-person